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Equity: What Are Stocks?

When we think about stocks and shares one of the first things that comes to mind is the stock market. But not all companies’ shares are traded in a stock market.

Think of a small private company which simply raises equity capital among a group of private investors. The company will issue shares and the shares can be bought and sold; but if you wanted to buy some, how would you even find out about them?

This gets to the nub of what a stock market is for; it is a public arena in which equity capital is raised (the primary market) and stocks are then traded (the secondary market); and when you enter that arena, either as an issuer or an investor, you have to play by the rules of the market, which are usually enforced by a self-regulating body within the context of wider statutory regulation.

For issuers – the companies themselves – stock markets give them the opportunity to reach a far wider pool of buyers for their primary market issues, and so, of course, raise a lot more capital. For investors, a stock market provides established mechanisms and practices by which stocks can be bought and sold (the secondary market).

So what is a stock market?

Traditionally stock markets were physical locations – with trading floors full of various kinds of market player. But a stock market (and indeed, any capital market) does not require a physical location. It is only necessary that the buyers and sellers can communicate efficiently within an agreed framework of regulation and practice.

The trend (increasingly the norm) - across all capital market products - is away from trading floors and to electronic markets.

Now at this point, a question may have crossed your mind; what is the difference between a stock market and a stock exchange?

Well, somewhat tautologically, if the market is made under the regulation of something called 'an exchange' it’s an exchange-traded market. If it isn’t though, it is still a market.

Stocks are traded off-exchange all over the world in what is called the OTC (or over-the-counter market) by telephone and computer. And to compete with the speed and efficiency of these markets, stock exchanges have had to become a lot more like OTC markets.

What makes for an efficient stock market?

Efficient stock markets – whether they are called an exchange or not - have the following characteristics:

  • Transparency: timely and accurate information on the price and volume of past transactions and on prevailing supply and demand.
  • Liquidity: the time involved to complete a transaction (the ease of finding a buyer or seller) and the certainty of the price.
  • Low transaction cost (internal efficiency): the lower the cost of the transaction the more efficient the market.
  • Rapid adjustment of prices to new information (external efficiency): If supply and demand conditions change as a result of new information, participants want this information reflected in the price of the stock.

Any debate about the effectiveness of a stock market – or any financial market – is going to revolve around these issues.


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